Channel Representative

RCL FOODS

Channel Representative (Baking Business Unit)

Permanent

Kokstad

Minimum Requirements

• Education and Qualification: Matric Valid Driver's License (Code 10) with PDP and Own Car Experience and Training: 3 to 5 years' experience in a sales function.

Duties & Responsibilities

• Ensure efficient and cost-effective product distribution • Ensure driver teams deliver according to mapped and optimised routes • Ensure all new and old customers are plotted on the GPS system • Ensure orders are geared towards improving truck utilisation and loaves/km 2.
• Ensure balancing of orders placed, delivered and returned • Monitor driver orders for informal trade customers daily • Monitor and track returns daily • Craft and action plans to drastically improve returns
• Submit sales figures from drivers daily • Ensure driver teams' sales are in line with sales targets • Source and distribute of key trade intelligence • Provide actionable plans for improvements and combating competitor activities
• Ensure the capturing and allocation of all customer details • Ensure all customer details and classifications are loaded correctly on new accounts and are correctly listed on existing accounts
• Ensure driver competency and delivery time management • Support, train, discipline and lead the driver & van assistant teams to deliver sales excellence • Employ efficient route riding system to see all customers within each month • Evaluate on-the-job performance, and provide training on shortfalls identified
• Monitor Trade Prices • Submit weekly price surveys for informal trade customers • Monitor RSP's and execute pricing strategy, policy and mandate
• Build long standing relationship with customers • Increase sales volume and market share in General Trade stores • Develop a strategy with Informal Sales Representative to gain new business • Handle customer complaints and queries • Ensure merchandising to the company's standards • Supports the Informal Sales Representative in providing adequate route optimisation and rationalisation solutions • Ensure the customer needs are met within a viable business framework • Provide a link between customers and drivers for a seamless transition of products • Provide key trade intel and address regular customer service requirements