[Consultancy] Designing, Event Branding and Video & Photography Services

CONSULTANCY: Designing, Event Branding and Video & Photography Services

LOCATION: Ghana

REPORTS TO: Project Director, ACTIVATE Project

APPLICATION DEADLINE:

WUSC Background

WUSC is a leading Canadian international development organization dedicated to expanding education, economic, and empowerment opportunities to improve the lives of disadvantaged youth globally, particularly young women and refugees. WUSC envisions a world where all young people can thrive in safe, secure, and supportive environments; access high-quality education from early childhood through adulthood; secure fair, decent, and fulfilling economic opportunities; and actively participate in the development of their societies.

WUSC works as a facilitator and convener, bringing together diverse stakeholders to address complex development challenges at systems level. The organization leverages a broad network spanning civil society, post-secondary institutions, the private sector, and youth themselves to design and implement initiatives that generate sustainable, long-term impact.

WUSC operates in over 25 countries across Africa, Asia, the Middle East, and Latin America, with an annual budget exceeding CAD 45 million and more than 300 staff globally. WUSC implements development projects in collaboration with donors such as Global Affairs Canada (GAC), the UK Foreign, Commonwealth and Development Office (FCDO), and the Mastercard Foundation.

In Ghana, WUSC has worked since 1997, contributing to national development priorities through partnerships with the Government of Ghana, civil society organizations, private sector actors, and other key stakeholders. WUSC has co-designed and implemented innovative youth-focused programs, particularly in business environment reform and Technical and Vocational Education and Training (TVET), to improve employment and entrepreneurship outcomes nationwide.

ACTIVATE Project Background

Accelerating Change Through InnoVation in Agricultural TVET (ACTIVATE) is a five-year national initiative aimed at improving the well-being and resilience of young women and men by strengthening an industry-led, demand-driven Agricultural Technical and Vocational Education and Training (ATVET) system in Ghana.

The program blends education and skills training while fostering collaboration among public and private sector actors, academia, and agricultural value chain stakeholders. ACTIVATE addresses key challenges in agriculture and adjacent sectors, prioritizing youth aspirations integrating a strong gender and inclusion (targeted at persons with disability and forcibly displaced) lens.

Over its five-year lifespan, ACTIVATE will reach more than 80,340 individuals, including approximately 79,360 youth aged 15–35. Youth will be engaged through:

• Market-relevant, high-quality skills training in agricultural sub-sectors such as agro-processing, vegetables and primary processing, fabrication and maintenance, and specialized services.
• Non-formal and informal training modalities (improved apprenticeships, on-farm/on-the-job training, Recognition of Prior Learning), targeting approximately 65% of participants.
• Formal ATVET institutional training, including job readiness, career guidance, employment referral, and workplace experience learning.

The program aims to achieve employment outcomes (wage or self-employment) for approximately 68,289 youth (85% of participants), with at least 70% being young women. By strengthening a more inclusive, gender-responsive, and market-relevant ATVET system, ACTIVATE seeks to deliver lasting impact beyond the project lifecycle.

Consultancy Background and Purpose

ACTIVATE organizes GESI (Gender Equality and Social Inclusion) integrated learning events to facilitate learning, share experiences, and identify strategies for strengthening GESI in project implementation. To enhance the visibility and awareness of the event, ACTIVATE seeks to engage a creative agency/consultant to design and produce high quality materials including project materials, brand collaterals, event stage and backdrop branding, and deliver photography and videography services.

The purpose of the consultancy is to support the effective branding and visibility of the event through professionally designed materials and high-quality visual documentation.

The duration of consultancy is for two (2) weeks (1) month period, renewable based on performance and project needs.

SCOPE OF WORK

The consultant will be responsible for designing and producing event and project materials, providing event branding services, and delivering photography and videography services.

Key Responsibilities and Activities

In collaboration with ACTIVATE and relevant stakeholders, the consultant will:

1. Design and produce event and project materials and brand collateral.
2. Provide branding for the event stage and backdrops.
3. Provide photography and videography services during the event.
4. Ensure that all materials meet the project's branding and quality requirements.

SPECIFIC DELIVERABLES

1. Rent and brand one (1) event stage and provide three (3) branded backdrop materials.
2. 50 Branded T-shirts
3. Provide photography and videography services for the event.
4. Design and print 4 event pull up banners.
5. Rent one (1) LED screen for video screening and presentations.
6. Rent 1 electronic registration devices.
7. 1 electronic podium.
8. Submit a summary comprehensive report of key deliverables of the event
9. GESI Integrated Documentary Production

QUALIFICATIONS

1. Demonstrate experience in developing and producing quality brand collaterals.
2. A technical team lead with 10–15 years of professional experiencein communications, creative design and production.
3. Lead consultant must be a member of a recognized professional marketing body (e.g., CIM, CIMG) and hold a Master’s degree in Communications, graphic designing and with a creative agency.
4. Proven experience working with international brands, particularly within the international development sector/ INGO.
5. Strong creative vision with a clear focus on quality and value for money.

NOTE

1. Selection will be conducted through a competitive tendering process in accordance with the WUSC Procurement Manual and is open to all eligible firms registered under the laws of the Republic of Ghana
2. Interested firms must submit a technical proposal and proposed prices outlining how the services will be delivered
3. A financial proposal/budgetfor each item must be included
4. Selection will be based on creativity, value for money, responsiveness, and ability to deliver within timelines
5. Applicants must submit a portfolio of previous work and reference contact details.

SELECTION CRITERIA

Criteria

Weight

• Understanding of the assignment
• 10%
• Previous designing and producing works
• 15%
• Relevant past experience
• 10%
• Creativity and ingenuity
• 20%
• Financial budget
• 30%
• Flexibility and responsiveness
• 5%
• Inclusion of equity deserving groups in designs
• 10%

APPLICATION DETAILS

Interested applicants should submit both technical and financial proposals (including estimated level of effort) to the link below by 25