Ecommerce Merchandiser

Business Area:

Marketing

Workplace Type:

On-site

Location - Town / City:

Cape Town

Job Description:

The E-commerce Merchandiser is responsible for managing and optimising the online shopping experience, ensuring product is presented, discoverable, and personalised in a way that drives conversion and revenue. The role owns website content, search and navigation, personalisation, and A/B testing.

Key Responsibilities

• • Manage and update web content across the site, ensuring accuracy, consistency, and timely publishing.
• • Manage personalisation and web layering using Bloomreach Engage to tailor customer experiences by segment.
• • Plan, set up, and manage A/B tests on the website using Bloomreach Engage, analysing results and making data-led recommendations.
• • Manage and optimise product recommendation widgets using Bloomreach Engage.
• • Boost and bury products in search and category listings
• • Create and maintain trend pages to support campaigns and seasonal merchandising.
• • Curate product ranges across categories, ensuring commercial and editorial coherence.
• • Manage facets and filters to optimise product discoverability and browsing experience, with an awareness of the SEO impact of category and filter structuring.
• • Manage on-site search performance and merchandising rules to ensure relevant, high-converting results.
• • Ensure promotions, markdowns, and pricing changes are reflected accurately and merchandised appropriately on-site.

Qualifications and Experience

• • Degree in Marketing
• • Minimum of 2 years proven experience working on an e-commerce website, ideally within fashion or retail.
• • Experience working within a CMS.
• • Bloomreach experience advantageous.

Competencies

• • Good understanding of SEO principles.
• • Excellent written and spoken communication skills.
• • Meticulous attention to detail.
• • Works well under pressure and manages competing priorities effectively.
• • Enjoys technical challenges and embraces new technology and tools.
• • Able to understand a desired outcome and run with it; takes ownership and responsibility for their work